We do things better when
A focus on people
We believe we can only build a better world if we all work together. It is this belief that guides our people-related initiatives and decisions.
Promoting diversity, which was already high on CBA’s agenda, became even more important in the year. CBA encourages people to respect differences, opposes any form of discrimination, and works to foster inclusion and a wholesome work environment.
Diversity at a glance in 2020:
- Launched a new Diversity & Inclusion Guide and Policy
- Reformulated communications to incorporate inclusive imagery and words
- Implemented a Diversity Committee, composed of employees in different positions and organizational levels
- Developed Key Performance Indicators (KPIs) for diversity
- Created more than
vacancies for women
employees and hired women to fill 70% of apprentice positions
- A program in partnership with the National Industrial Training Service (SENAI) trained
in the Alumínio community to become metallurgical process operators
increase in women
employees from 2019
United against the virus
In a year marked by the COVID-19 pandemic, protecting the health and safety of employees became more important than ever. Safety measures were adapted and enhanced to protect the integrity of all employees. The challenges created by the COVID-19 pandemic helped to accelerate CBA’s cultural transformation in order to keep employees engaged, motivated and safe, even when working remotely.
Because of the pandemic, many practices had
to be adapted and new ones developed:
CBA created a hotline, called É Corona? (“Is It Corona?”), that employees could use to ask questions about the disease
Employees in administrative positions and at-risk employees were assigned to work from home
Shuttle buses and restaurant were adapted to increase seat spacing and implement enhanced hygiene measures
The individual assessment process was optimized
The Company’s Christmas Event and Leadership Summit were organized in an online format, and Christmas hampers were replaced with vouchers
Recruiting and induction training were moved online
Employees were tested for COVID-19
CBA launched Plenamente in 2020, a confidential channel that employees and their spouses and children can contact 24/7 for counseling on financial, legal, psychological and other issues.
In 2020 CBA continued investments and initiatives to improve working conditions in its operations and raise employee awareness about the potential risks of each task and how to mitigate them. The Company’s Occupational Health & Safety program administered training on safety tools and how to use them in day-to-day tasks.
Injury severity rate
A healthier life
CBA launched an initiative that encourages employees to improve their quality of life by taking care of their health. Por Você (“For You”) is a wellness program that is open to participation by all employees and their dependents. Program activities span four categories:
- Nutrition Advice
Services include special discounts at gyms, nutritional advice and support, road races, sports championships and special support for people with hypertension, diabetes, obesity, or mental disorders, and for sedentary people and smokers.
Other program initiatives include preventive health campaigns, including flu vaccination, DST/AIDS awareness, cancer prevention (Pink October, Blue November), healthy nutrition, mental health and hearing health campaigns.
Supporting our communities
CBA recognizes that it can contribute to the development of the communities where it operates. The Company has not only the capacity, but a commitment to development.
An effective response through COVID-19 pandemic
benefited with PPE
invested in COVID-19 related initiatives
Innovative telemedicine initiatives were implemented in Muriaé, Alumínio and São Roque.
Sorocaba, Igarassu, Poços de Caldas, Cataguases, Niquelândia, Itapissuma and Itamaracá received equipment to help set up ICUs for regular hospitals and field hospitals.
The power of volunteering
Direct and third-party employees also engaged in volunteering, donating their time and talent to support a cause. All employees demonstrated an eagerness to help, and an example of solidarity and mutual cooperation.
more than twice as many as the 774 in 2019